We do earn money through online advertising – which makes this site free for you to use. The following advertising policy is being used on this website:

1) We will not sell your personal details onto a third party – advertisers on our site may have access to your behavior via cookies, but not your data.

2) We place ads based on where they perform best

3) We will not use behavioural targeting unreasonably

4) We request that you don’t use ad blockers – contrary to popular belief we do sometimes get paid for you just seeing advertising without you clicking or buying anything. If you like our site, please don’t block our ads – it’s an easy way for you to pay us for using it without it costing you anything.

5) We run more ads than it is reasonable to keep track of, therefore if you have a complaint about an ad for any reason, please get in touch with us and let us know and we will do what we can about it – it’s not in our interests to displease our users

6) We do not allow auto-initiated sound – that means ads are not allowed to have the sound switched on when the page loads. If you see an ad which does this, please let us know and we will hunt it down and switch it off as soon as possible

7) We do not allow ads which make you download anything (especially viruses!), or which break the site in any way. If you see an ad which does this, please let us know and we will hunt it down and switch it off as soon as possible

We’re not trying to trick you into buying things you don’t want or need, we’re just making you aware of the dynamic you are already involved in, so that you can consciously take part. Advertising has been rightly and wrongly demonised over the years, but it’s part of keeping the internet free, so working together we hope we can make it a more reasonable payment system for everyone.